Twitter Continues to Innovate: Announcing Partnership With Etoro

Twitter users can now buy and sell cryptocurrencies and stocks through the eToro exchange via the Twitter platform.
POLAND – 2021/02/08: In this photo illustration an Etoro logo seen displayed on a smartphone with the stock market graphic in the background. (Photo Illustration by Omar Marques/SOPA Images/LightRocket via Getty Images)

Twitter users can now buy and sell cryptocurrencies and stocks through the eToro exchange via the Twitter platform.

What is eToro?

eToro, based in Israel, is a cryptocurrency and stock trading platform that provides investment services to 32 million users worldwide.

How will this partnership benefit users?

Thanks to this new partnership, Twitter users can now directly buy and sell stocks, cryptocurrencies, and other financial assets through the eToro exchange via the platform.

Users will be able to access graphs and be redirected to the eToro platform’s website by clicking on the “See on eToro” option, allowing them to buy and sell cryptocurrencies and stocks through the eToro exchange. The partnership is also expected to expand the use of cashtags.

eToro CEO’s Statement

The eToro CEO stated that they have grown tremendously over the past three years. “We have seen that our increasing number of users are engaging with Twitter and improving themselves financially here. With this partnership, we aim to reach more people and increase the user bases of both parties.”

In December 2022, Twitter added pricing data for cashtags, and according to the data, there were over 420 million searches for cashtags as of the beginning of 2023.

What is Cashtag?

Cashtags are a tagging system used on Twitter and are represented by a symbol used in combination with the Dollar sign ($). This symbol allows for more people to see and engage in discussions about a particular stock, cryptocurrency, index, or financial asset when sharing information or pricing related to it.

For example, $BTCUSD is a cashtag that shows the price of Bitcoin in US dollars, and many investors use this symbol to interact with each other and discuss Bitcoin price movements.

In December 2022, Twitter added pricing data for cashtags, allowing users to see the current price of the relevant asset when they click on the cashtag.

In conclusion, the partnership between Twitter and eToro enables users to directly buy and sell financial assets such as cryptocurrencies and stocks through the Twitter platform. This partnership is expected to expand the use of cashtags and enable users to view pricing data for financial assets, giving Twitter users more opportunities to learn and follow financial markets.

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